Saturday, August 11, 2007The Commercial's On!
- Many students watch television as a way to help improve their English. But what about the commercials?
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- In many ways commercials are a better way to learn new vocabulary and cultural nuances. Commercials offer great visuals, simple yet expressive vocabulary, and discuss familiar topics in a cultural context.
- Some educators feel commercials allow language learners to develop critical thinking skills such as evaluating information, assessing abstract ideas, and interpreting and inferring. Commercials are aired frequently; allowing viewers time to see them repeatedly.
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- Students should try watching a commercial and listening for new expressions, then see if they can determine the meaning of the expressions by looking at the visuals used in the ad. Then the next time the commercial is on, they should watch it again to see if they’ve guessed the new vocabulary correctly. They can look up any new expressions, or verify them with a native speaker of English, if needed. Then every time the commercial is on again, they can watch it and enjoy understanding it!
POSTED BY Cecelia Sumi AT 5:27 PM
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